Across three days, 2,737 exhibitors from 57 countries showcased new products, business models and innovations for a decarbonised energy supply. Around 107,000 trade visitors from 157 countries took part, only slightly down on last year’s total of 110,000. As global renewable deployment accelerates, the next step is to build a more agile, digital and integrated system. “This year, The smarter E Europe was once again the blueprint for the climate-neutral energy world of the future,” said Markus Elsässer from organiser Solar Promotion. “Technologies and solutions are available. Now it’s a matter of consistently continuing along this path.”
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New dates for 2026 – Tuesday to Thursday
Next year, the event will take place from 23 to 25 June 2026, and for the first time from Tuesday to Thursday. Organisers are already seeing signs of even stronger exhibitor and visitor interest.
The energy transition show ran for three hectic and packed days. Solar modules, mounting systems, inverters, storage solutions and charging technologies were present in unprecedented variety and volume. More products are becoming available all the time to help installers meet fast-evolving customer needs.
And the winner is… your solar business
Storage for C&I takes centre stage
This year’s spotlight was on commercial and industrial (C&I) storage. Sector coupling is gaining ground in this segment, as weak private demand shifts attention to commercial installations and solar parks. In response to high electricity prices, businesses are increasingly developing large rooftops and brownfield sites. These are considered ideal locations for high-performance storage systems, which are becoming more attractive thanks to dynamic tariffs and short payback times.
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On site with camera and mic
Our cameras captured it all. Video crews spread out across the trade fair to document exhibitor innovations and streamed interviews and product insights live from our on-site studio. The results are now online via our website, social media channels and YouTube – in both German and English.
We spoke with industry leaders, explored emerging trends and featured new products and services that are making installers’ lives easier while helping reach new customer segments.
The smarter E Europe – a blueprint for tomorrow's energy
More than one million views – and counting
Our coverage has already attracted over one million video views – and that’s just direct plays on YouTube. Embedded views aren’t counted, meaning the real figure is likely much higher.
Audience numbers reflect a clear shift in media consumption habits. With our PV Guided Tours, we’ve once again shown that even complex specialist topics can be made compelling and accessible to an expert audience.
Ill in all, it was a whirlwind, energising few days. Curtain up and let the solar show begin! Tune in to the latest videos from PV Europe. (HS/TF)
You can find all of the Guided Tours videos here.
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