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Markets

The development of the solar sector and PV technologies differs across countries. Each market has its own applications, political landscape and subsidy schemes relevant to installers and users. Here you’ll find the latest updates from the key PV markets.

Buildings, transport and industry, all rooted in the same demand-side thinking

Using less energy emerges as a public-friendly climate strategy

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A new IIASA-led study finds that climate strategies which cut energy and resource demand tend to improve quality of life across a broader range of dimensions than supply-side alternatives, and that communicating these benefits can strengthen public support.

Europe's storage tanks are filling, although not as fast as usual

When gas prices spike, batteries win and PPAs shrug

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Renewed disruption to LNG flows pushed European gas and power prices higher in July, but PPA pricing barely responded, a structural shift that instead lifted merchant battery storage revenues.

Guest author, solar market expert Gerard Scheper

Opinion: Battery storage is becoming growth infrastructure

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Gerard Scheper of European Solar argues that the positive sentiment seen after Intersolar Europe is no longer just sentiment, it is slowly turning into action.

Our guest author Harry Wolkenfelt, CEO and founder of Solarif Group

Risk management, not insurance, will decide the future of solar and BESS

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As solar and battery storage projects scale up, the industry's exposure to fire, serial defects and unmanaged risk is outpacing its reliance on insurance alone, argues Harry Wolkenfelt of Solarif Group.

Rooftop solar meets classic Swedish architecture, exactly the pairing the type-approval reform aims to standardise

Sweden – type-approval reforms could streamline new-home solar

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New proposals to introduce type approval for detached houses aim to shorten lead times and cut construction costs. The solar trade association Svensk Solenergi is responding to the consultation, calling for the scheme to align with forthcoming EPBD solar requirements.

A city of rooftops and the raw material for Karácsony's 5 GW target

Hungary – Budapest eyes rooftop solar at nuclear scale

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Mayor Gergely Karácsony says the Hungarian capital plans to install ten million square metres of rooftop solar and storage, technical potential he puts at around 5 GW.

Nikola Bitrak joins the panel at the 5th Annual Solar Energy Conference in Skopje, 23–24 September, organised by Solar Macedonia

Nikola Bitrak: Renewables law "a new phase" in North Macedonia

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The country's first dedicated clean energy act aligns Skopje with EU rules, introducing auctions, two-way CfDs and corporate PPAs. Colenco CEO Nikola Bitrak assesses what the framework achieves and where work remains.

Panellists field questions at the 2025 conference, ahead of September's return to Skopje

Skopje readies for solar sector's biggest Balkan gathering yet

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Solar Macedonia will host its 5th Annual Solar Conference on 23 and 24 September 2026, marking the association's 20th anniversary. The two-day event is expected to draw engineers, investors, designers, installers and traders from across the Balkan region and beyond.

Gerard Scheper (top centre) is a Dutch expert in solar and storage business

Solar Investors Guide #5 – prospects and pitfalls for investments in solar and large battery projects

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With module prices currently low, investing in solar is particularly attractive, although conditions may not remain this favourable for long. The battery storage market is also gaining momentum, especially for large-scale systems. Dutch market analyst Gerard Scheper talks about the drivers behind the shift and what changes to expect.

GoodWe's HQ in Suzhou, all glass and sunlight, and one of twelve major PV suppliers chasing a Tier 1 badge

S&P's 2026 Tier 1 list marks a maturing supplier market

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The list now spans modules, inverters, wind turbines, battery storage and, new this year, battery cells, with credit risk added as manufacturers increasingly chase recognition across multiple categories.

Last year's Green Energy Fair  in Zagreb drew strong crowds and busy exhibitor stands

Green Energy Fair back in Zagreb, spanning solar, storage and e-mobility

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The trade show for the energy transition in south-east Europe takes place on 28 and 29 October 2026 at the Arena Zagreb, with more than 150 exhibitors and a conference programme covering the sector's key topics.

The 200 MWh Amyntaio facility, depicted ahead of construction, in a sector still short of storage

Greece – renewables set for a record 4 GW in 2026 as storage lags

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Expected capacity will comfortably beat 2024's record, but battery installations will reach only 1.1 GW, leaving projects exposed to curtailment and falling prices.

Parau 1, one of several Econergy sites now dotting Romania

Romania – Econergy's fifth solar park lands with battery storage

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The 59 MW Iancu Jianu plant takes Econergy's Romanian portfolio to 743 MW connected and ready-to-connect, with a 35 MW battery due online in 2027.

Pulling double duty in the Spanish sun – the carport at the Hotel Cigarral Santa María near Toledo

Spain – municipalities take on a bigger role in energy communities

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UNEF and Castilla-La Mancha's regional government are working to give municipalities a stronger role across the country's 837 energy communities, where local involvement already runs deep.

Wanfei Qu (right) is Executive President at SKYWORTH Solar

SKYWORTH Solar: staying competitive through local value creation

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CEO Talk: As subsidies phase out, electricity prices turn negative and Europe reshapes its regulatory framework, the question now is who will remain competitive. We find out how SKYWORTH Solar is positioning itself for a new era in the European energy market.

Monitoring at this scale is what platforms such as jHub were built to handle

METLEN goes shopping for software with Joule deal

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The acquisition of the digital platform developer brings jHub in-house for the Greek energy group, giving it a platform for real-time monitoring, forecasting and curtailment across its 3 GW renewable and storage portfolio.

Genera has opened the call for entries for the twelfth Innovation Gallery

Spain – Genera scouts practical technology for returning Innovation Gallery

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Madrid's energy trade fair is inviting research institutions and exhibitors to submit technologically mature, market-ready developments for its 2026 showcase, with applications closing on 16 October.

Self-consumption in Croatia is attractive in theory but cumbersome in practice

Croatia's energy regulator sets out self-consumption reform agenda

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HERA's new framework paper identifies the obstacles preventing citizens and businesses from generating their own electricity and sets deadlines for regulatory, technical and administrative fixes through 2027.

The OIEiEK hopes to enable the construction of around 500 self-consumption systems each year

Bosnia and Herzegovina opens first residential solar scheme

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The Federation has adopted its first support scheme for residential solar self-consumption, offering grants of up to 7,000 KM and full financing for socially vulnerable households from 2026 to 2030.